One of the unique product features of Xbox 360 is the capability for multiplayer gaming online with Xbox LIVE. Real time multi-player gaming banner allows our target audiences to experience the excitement and intensity of the action themselves.

Live interaction between regions and portals

Ad placement across popular portals at Hong Kong, Taiwan Singapore, and Korea. Participants from different regions and portals could interactive and compete to hit the pig, with real time and live scores.

This approach is rarely explored on the medium of banner ads. We successfully achieved and results proved that target audiences would be intrigued to new experiences.